Coaches! Self-belief Coaching Academy is now enrolling for Autumn
Let us show you how to
Your self-belief is at the heart of everything you do (or don’t) create in your life. Robust self-belief is not about luck or information.
It's about being brave
Self-belief School is where you learn how.
We’ll show you how to take care of the beliefs that leave you second-guessing and over-thinking and worrying about what everyone else thinks.
We’ll help you to own your strengths and gifts and to live in a way that brings you more fulfilment and meaning.
You’ll learn how to have your own back, to live with boundaries and values, to let go of needing so much external validation; how to voice your opinions, ideas and preferences and say yes to the projects that excite you (even if they are also a tiny bit arse-clenchingly scary).
We’ll show you how to create a life that you
If you are fed up with holding yourself back creatively, professionally, relationally, but you don’t know how to change things, Self-belief School is for you.
Why this matters
4% of women worldwide consider themselves “beautiful”. Over half of women agree they’re their own worst beauty critic.
73% of women state they lacked the confidence to pursue a job opportunity beyond their experience (73%); ask for a promotion (65%); request a raise (61%), or request a new role or position (56%).
One in two women feel more self-doubt than self-love. 60% wish they had more respect for themselves.
Two thirds of women and half of men do not believe they are intelligent or confident in their ability to do their job.
Even though managers tend to see women employees as more effective than their male peers (taking initiative, showing resilience, integrity and honesty, and being results-driven), women consistently rate themselves much lower.
60% of women have put off starting their own business due to feelings commonly associated with imposter syndrome.
HP found that male employees were likely to apply for promotions when they felt they met 60% of the qualifications listed, while its female employees stayed away unless they believed they met 100% of the job qualifications.
What we do
If you are an experienced practitioner and self-doubt is impacting your clients, SBCA is an evidence-based, trauma-informed programme using original tools and approaches.
This is a direct path to your
Why we do it
We are helping to build a world where it never occurs to you that you aren’t qualified, thin, experienced, capable, pretty or educated enough. Where you give something a try just because you want to.
We can show you how to trust yourself to be with any risk of failure or criticism or disappointment. You know that whatever happens, you’ve got your own back. Transcending your self-doubt is healing, liberating work, but we aren’t stopping there. Our collective power is revolutionary.
Robust self-belief means we participate in the world as an equal part of it. It also means we reject the entrenched cultural narratives that tell us we are both ‘not quite _____ enough’ and to ‘never get too big for our boots’.
Working with Sas is like a having a wise sage, a best friend and a skilled therapist on speed dial.
We are individually and collectively better able to function as coaches within our organisation.
SBCA is the best investment you can make for your coaching mastery and practice.
Sas Petherick has spent the last decade researching and coaching with thousands of humans around how to overcome self-doubt and connect to their self-belief. Her body of work is compassionate and life-changing.
Courage + Spice
The podcast for humans with self-doubt
Hey guys and gals and non-binary pals! Courage + Spice is the podcast for humans with self-doubt, hosted by Sas Petherick. You can expect interviews with delightful humans, evidence-based resources and original proven coaching tools. If self-doubt is holding you back in your life, relationships, career, creativity or your business, Courage + Spice is especially for you.