Elevate your coaching work, grow your self-belief, and reflect on your practice in supportive company:

The Coaching Well

Replenishment, Reflection, & Ritual

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Do you want to take your coaching to richer depths?

I'm delighted to warmly invite you to The Coaching Well - monthly communal reflective practice, with thoughtful coaches just like you.

What is The Coaching Well?

The Coaching Well is a place for thoughtful coaches to gather - away from the noisy world - to deepen your skills, grow your capacity, and develop your practice.

Hosted by me, Sas Petherick *waves madly* - an OG coach and supervisor - each session is designed to help you reflect on your coaching work and receive personalised coaching supervision and support from me.

Is your idea of a good time exploring what is emerging - in your client work, your business, and your own heart - alongside aces like-minded souls? This is for you!

A circle of HUMANS may just be the most powerful force known to humanity. If you have one, embrace it. If you need one, seek it. If you find one, for the love of all that is holy, dive in - Jeanette Le Blanc

Why come along?

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A regular, effortless check-in. 
If you never quite find the energy to check-in with yourself and your coaching work - this is the sacred pause you've been looking for! Each month, we'll explore a theme in your coaching work with a guided, reflective practice (BYO candles and tea)! There will be space for rich discussion and connection with fellow coaches where you'll gain insights and inspiration.

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Helpers need help too!
Access the advice and support of an OG Coach & Supervisor who is devoted to your growth as a coach. You can bring any question, dilemma or issue for supported reflection. My approach is to help you claim your values, strengths and the unique value in your coaching. With tailored guidance and practical support, you'll feel resourced to take the next steps.

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Acceptance and belonging.
Being a self-employed coach can be a lonely old path, often with few sources of nourishing camaraderie. Come and join a group where you can show up just as you are, where any 'off-brand' thoughts and feelings are warmly welcomed, and your humanness is wholly invited. Learn how to embody compassion for yourself (it's the foundation of self-belief and self-trust).

'We do not learn from experience. We learn from reflecting on experience' - Dewey

Our monthly call rhythm - what to expect:

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Embodied Presence
We'll open each call with a short somatic practice to arrive just as you are. This helps us connect to your body, your heart, and each other - grounded presence is the ideal energy to coach from.

Reflective Practice
We'll begin with a reflection exercise to explore a theme in your coaching work (see the list below!). After journalling together, we'll have a break-out session to chat about your insights - where you'll meet new coach pals.

Supported Reflection
We'll then open up the call to anyone with something they want to explore with me. We'll have space for around 3-6 cases and you are very welcome and warmly encouraged to bring anything related to your coaching work.

Growing self-belief and self-trust
This work is so bloody human, and our experiences are so magically universal; whether you are receiving direct support or witnessing a fellow coach, there is a well (ha!) of insight and inspiration to be gained from each other.

Intentional closing
We'll close our session with intention so you can integrate your reflections, access the courage to experiment, and take your learnings into your coaching.

Our monthly themes

REST ~ INTENTION ~ commitment ~ VISIBILITY ~ BOUndARIES ~ Claiming ~  Wisdom ~ resistance ~ abundance ~ clearing

Whatever your experience of working with clients or running a business, these themes will help you explore your coaching identity, your client work, and the wild labyrinth that is leading a business. Journalling together and then unpacking your insights out loud, supports you to consider your unique and specific brilliance, your effectiveness, your well-being, and your choices.

What can I bring for supported reflection?

There are three core areas where you might have questions, issues or dilemmas:

Supporting your client work:  What is happening between you and your client, when someone isn't making progress, the client's you find difficult or 'heavy',  the folks you want to rescue or you get a bit entangled with. We'll also explore broader systemic contexts, the limits of coaching, boundary choices, and ethical dilemmas that may arise. You'll have fresh perspectives, approaches and ideas to feel resourced and present.

Supporting your helpful business: How to bridge the gap between your dreams and your current capacity, exploring your resistance, fears and - of course! - self-doubt, how to create success that is meaningful to you, as well as the nuts and bolts: pricing, offers, messaging, and the big questions: Why isn't this offer selling? Where do I find more clients? Am I good enough? You'll be supported to consider your unique approach, your effectiveness, and your (many) choices with whatever you are navigating.

Supporting you as a human: your well-being: restoring, re-energising and rejuvenating your energy, space to share your frustrations and talk about awkward or difficult situations. Overworking and overgiving? Feeling overwhelmed or overthinking? This work is relational - it inevitably activates our emotions, patterns and responses - you are so far from alone in this - let's talk about it!

 

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There are three things I want you to know: you are your greatest coaching tool, your most essential business asset. It's safe to lead from your heart and your values at a organic pace. We are not meant to do this work alone.

What outcomes can I expect?

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After five years of supervising coaches and havign been in supervision for over a decade, I cannot stress enough how truly invaluable it is, to work with an experienced mentor who can meet your questions, doubts, and celebrations.

Here's what to expect:

  • Improved outcomes for your beloved clients
  • Greater psychological flexibility and self-awareness
  • Deepened coaching competence
  • Growing self-belief and self-trust in leading your coaching business
  • Feel way more confident, present and  grounded in your practice
  • Belonging to a group of colleagues and peers who share your values and hopes
  • More pronounced intuition
  • Increased appreciation for your unique gifts, strengths and preferences.

Perhaps most importantly, working with a coaching supervisor models the kind of psychologically safe and growth-oriented relationship we create with our clients.

Research tells us consistently that the impact of SUPPORTED REFLECTION (AKA COACHING SUPERVISION) is broad and profound - for you as a Coach, for the positive impact you have on clients, and for the maturity of our industry as a whole.

Hello you, I'm Sas Petherick!

One of the most profoundly sacred places I have visited many times, is the Temple of the White Spring - a candle-lit Well House strewn with shrines and altars, in a dark cavern beneath the Tor in Glastonbury. The natural calcite spring emerges into a large stone pool where naked dips are encouraged (cameras are banned).

The White Well is a completely different body of water from the much better known, well-manicured and tourist-friendly Chalice Well. As I was inspired to create this offer, this felt like the perfect metaphor for the kind of coaches I adore. Honestly, I also love the pun of 'coaching well'.

If you are drawn to these waters, I know you to be a thoughtful coach, who cares deeply about your work, ethical practice, and leading a values-led business. It's also likely that you experience some entirely understandable doubts about your effectiveness, what 'good coaching' looks and feels like, as well as how to build sustainable success led by your values. SAMESIES.

I have an MA in Coaching and I've spent over a dozen years helping hundreds of beloved clients untangle from self-doubt and create abiding self-belief (my approach is evidence-based, trauma-informed and deeply compassionate). As a qualified Coaching Supervisor I believe support for our client work is essential. To reflect out loud, in an intentional group of like-minded souls is medicine.

I'm also in the online business trenches with you! Figuring out the monkey-puzzle of running an online business has been the most stretchy growth experience of my life, and I am now utterly unemployable.

I know down to my bones that an abundant business of meaning and joy comes down to our internal capacity to lead it. The foundation of this is knowing yourself. The way in is supported reflection. Between us, we can absolutely figure this out.

It’s an absolute labour of love to support you.

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I have a deep calling to offer accessible, affordable supervisory support to every coach who wants it. 

  • Ten 90-minute Sessions (no calls January & August). Please note this is designed as an interactive, live experience - its the only way to achieve the benefits. This is not for you if you are unable to commit to most calls.
  • Two call times to choose from each month, on the first Tuesday and Wednesday. You can join whichever suits you each month. Here is the Session Timetable for you (complete with all timezone changes through the year!). When you enrol I'll send a digital timetable - you'll be able to add all the details in one click to your online calendar of choice:
    • Tues 7pm-8:30pm UK / 11am-12:30pm Pacific / 2-3:30pm Eastern / 6-7:30am Sydney
    • Wed 9-10:30am UK / 10-11:30am Berlin / 11-12:30 Athens / 8-9:30pm Sydney
  • Accessible pricing $USD500 for the year with payment plans available (below).
  • Scholarships available for coaches working in public sector, voluntary roles or social justice the price is $US300 and payment plans apply! Please email me to arrange this.
  • Resource library we'll have a store of all call recordings as well as any tools, resources, approaches, and research references that come up during our calls.
  • 🐦‍⬛ EARLY-BIRD BONUSES! enrol before the 1st of January 2025 and you'll recieve five deliciously actionable bonus guides: How to Gather Powerful Testimonials, How to Write a Magnetic Sales Page, How to Create Organic Sales from Client Referrals, The Red Thread Visualisation, and The Client Capacitiser (Calculate your Pricing, # of Clients, and Income!).
HERE'S WHAT'S NOT INCLUDED:

There's no preparation required. Nothing is pre-recorded. No homework. No facebook group.
We'll be dancing in the moment and trusting the process.
I have no idea what will emerge but I know it will be something messy, human and beautiful:
just like us.

Let's do this!

WE BEGIN FEBRUARY 2025
get started today with a $50 deposit 
DEPOSIT TODAY + 9 x monthly Payments

$50

DEPOSIT TODAY + 2 payments Jan & August

$225

DEPOSIT TODAY + ONE PAYMENT
SAVE $50!

$400

Please read the small print:  All prices are in US Dollars and include all taxes. The total is $500 and a 10% discount is offered for those who pay in full - there is no additional fee for choosing a payment plan. Your deposit of $50 secures your place and counts towards the total. All payment plans begin on 25th January 2025 - please invest mindfully - this is a year-long programme. ENROLMENT CLOSES 24TH OF JANUARY.

If you experience any technical weirdness, please get in touch anytime!
kay@selfbelief.school

ps: there is space for all of you.

The fundamentally unique, never-to-be-repeated, utter one-offness of YOU, is deeply valued here.

Your needs, goals, values, and perspectives - your presence - are warmly welcomed into this shared, collective experience.

Please know there is a seat for you here , and all of you is welcome – including your age, nationality, gender expression, religious traditions, physical ability, sexual orientation, marital status, political affiliation, body size, neurodiversity, visible and invisible disability, racial identity and choice of pronouns.

More than anything, I want you to know that I can hold all of your shadows, messiness, shame and fear (in case you have been supported in the past by folks who haven't been able to). All of you is necessary for your leadership to shine, all of you is warmly welcome.

You can rely on me, and the tiny but mighty support team to hold this group with collective boundaries and individual accountability.

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Want to chat?

I'm so happy to help you decide if the coaching welL is right for you.

Please know my door is wide open to you! Just click below to send a note, and we can take it from there.